Wednesday, February 12, 2014

Customer Relationship Management

(Source: www.bsdinsight.com)
In competitive and volatile markets, maintaining strong customer relations is tantamount to continued success. Challenged to both sustain and expand the customer base, businesses need industry strength tools to acquire service and support their most important asset.
Increasing profits by improving customer acquisition and retention, Customer Relationship Management (CRM) provides a 360-degree view of your customer, integrating customer information at every touch point. A sound CRM strategy enables your business to be efficient, productive and responsive to the demands of your customers



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